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Ira Koretsky
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Duane Bailey
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Want a good way of creating drama and adding suspense in your stories? Set near-impossible goals. As an example, imagine you are watching an Indiana Jones movie. The rock wall falls away and Indiana has just seconds to jump. Everyone in the theatre is watching with rapt attention. Indy’s goal? To escape? And if you were in the audience, it would seem impossible and all hope would be lost? Right? You too can heighten the emotional aspect of your story by adding organization limit goals or personal limit goals. Here are two quick examples of points to tell in a…
Tuesday, December 15, 2015

A Culture of Excellence Begins with Attitude

Written by Duane Bailey
An organization's vision statement proclaims its desire to be the very best. Its top leaders are the personification of excellence in everything they do. Yet, many of its employees are content with mediocrity and the lackluster performance that invariably follows. It can be a frustrating experience for the movers and the shakers in any organization – who must confront a wall of indifference, a lack of engagement and an omnipresent sense of laziness at the office on a daily basis. Why is this? It all starts with attitude. Some years back, I wrote a post on the importance of attitude.…
Monday, December 14, 2015

Tweet with the End Result in Mind

Written by Ira Koretsky
Think about the actions you are trying to inspire among your followers before you send your next tweet. Give potential followers convincing reasons to “follow” you. Send Tweets to:- Share information- Challenge trends and conventional thinking- Entertain and make them laugh- Help them bond with others- Connect them to other like-minded individuals (remember Twitter is a community of communities) Match the type of tweet to the preferences of your audience and your goals. Are these actions consistent with the results you are expecting? Social media rewards those who share the right information with their audience.
“A picture is worth a thousand words,” perfectly describes the necessity for you to tell your stories with engaging (and powerful) imagery. Think of a story you were told recently while at work. Was it interesting? Engaging? Memorable? We bet you a billion (Monopoly®) dollars that for you to say yes to all three, the storyteller used visual words. Words like those of Sheryl Sandberg, COO of Facebook, during a commencement she gave to the Harvard Business School Graduates: Lori has a great metaphor for careers. She says they’re not a ladder; they’re a jungle gym. As you start your…
Meeting new people is easy while attending conferences. Sit next to someone you don’t know at the keynotes and workshops. Eat lunch with someone new. Talk to a smiling face at a break. All of this makes meeting new people easy. What isn’t easy is building relationships. The events and activities just mentioned are typically short, sort of forced, and rarely give you a chance to get to know someone well. Experience events are just the opposite. Consider attending events like a wine tasting, museum tour, city tour, play, etc. Here at these “after work” events, you will find people…
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